Fixing Fashion: Where Do We Go From Here?

“The consumer has the power to fire every single one of you: From the CEO to the staff on the shop floor” Megan Higgins, PWC Luxury Analytics Specialist (2019) We

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WorkinFashion Presents: Akojo Market

WorkinFashion Presents: Akojo Market By Yasmin Jones-Henry “If It’s Not Ethical, It’s Not Fashion – If It’s Not Ethical, It’s Not Luxury” (YJH, September, 2018) For the longest time, African

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Functionality vs The Aesthetic:  The Evolution 

Functionality vs The Aesthetic: The Evolution “L’architecture est le grand livre de l’humanité , l’expression principale de l’hommé à ses divers états de dévelopment, soit comme force, soit comme intelligence.”

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A Sustainable Revolution  By Yasmin Jones-Henry

A Sustainable Revolution By Yasmin Jones-Henry April 22nd-28th sees the annual #WhoMadeMyClothes campaign spearheaded by Fashion Revolution, a non profit organisation founded in response to the Rana Plaza disaster of

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#ThePowerOfOne: Pure London AW19

#ThePowerOfOne: Pure London AW19 by Yasmin Jones-Henry There was an air of seriousness that hung over the stalls at the Sunday installment of the Pure London 2019AW show at Kensington

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WorkinFashionPresents: The Sustainable Angle

The Sustainable Angle by Yasmin Jones-Henry Fashion has a future. After the fire and brimstone that 2018 unleashed with heightened levels of press scrutiny into the modern day slavery, pollution

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Have Consumers Fallen Out of Love with Fast Fashion?

Have Consumers Fallen Out of Love with Fast Fashion? By Yasmin Jones-Henry 2018 will forever be remembered as a watershed moment in fashion, because it’s the year rhetoric about ethical

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Work in Fashion Presents: Intoart

Intoart Interview with Co-Founder Ella Ritchie By Yasmin Jones-Henry   YJH: What inspired you to launch Intoart in 2001? ER: Myself and Sam Jones founded Intoart in response to a

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WorkinFashion Presents:  Emma Willis MBE

@WorkinFashion.me Presents: Emma Willis MBE By Yasmin Jones-Henry What is Fashion For? In the first ever article on @WorkinFashion.me Functionality vs The Aesthetic (Nov 2016) I asked this very question.

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If It’s Not Ethical: It’s Not Fashion

If It’s Not Ethical: It’s Not Fashion By Yasmin Jones-Henry Words matter. What we choose to say, the phrases we apply to communicate our intentions are critical elements to the

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